Background and context
The EUACI is a joint EU and Government of Denmark financed programme aimed at supporting Ukraine in its efforts to reduce corruption at the national and local level through the empowerment of citizens, civil society, businesses, and state institutions.
The NACP is one of the key partners of the EUACI. In 2025, the EUACI engaged Strategic Analytics Expert to support the NACP by strengthening media engagement, strategic messaging, and providing analytical support, particularly to develop the new State Anti-corruption Program (SACP) for the period of 2026-2030, the Stategy of its implementation and the supporting Communication Strategy.
To effectively finalize the SACP and Strategy, their implementation, and strengthen communication efforts around anti-corruption reform in Ukraine, the NACP has requested the EUACI to continue the support in strategic media analytics. The Analyst will play a pivotal role in supporting the implementation of NACP’s Communication Strategy and information campaigns. The role will also involve monitoring information risks and preventing potential disinformation or information attacks.
The memo aims to obtain management’s approval for an announcing the local tender for procuring expert services to support the National Agency on Corruption Prevention with the services of the Strategic Media Analytics Expert.
The EU Anti-Corruption Initiative (EUACI) is the flagship EU program in Ukraine funded by the EU, co-funded and implemented by the Ministry of Foreign Affairs of Denmark. The EUACI’s strategic objectives are that: corruption in Ukraine is reduced; Ukraine advances with anti-corruption reform; and reconstruction in war-affected areas of Ukraine is implemented within a framework that incorporates transparency, accountability, and integrity. Among its activities, the EUACI is providing support to Ukrainian partners in the field of EU integration and accession.
The NACP is one of the key partners of the EUACI in the Intervention Area “Support to anti-corruption institutions”. According to Articles of 18 and 181 of Law of Ukraine “On Corruption Prevention”, the National Agency on Corruption Prevention (NACP, Agency) is responsible for the development of the new State Anti-corruption Program (SACP) and the Strategy of it’s implementation.
The NACP has already developed the first draft of the new Strategy and SACP for the period of 2026-2030. It is expected that the new Strategy and SACP would be adopted by the Parliament and the Government of Ukraine no later than the 2nd Quarter of 2026. It also creates a need for effective communication for providing a proper understanding of the anti-corruption work at the national and international levels.
To support the Agency in the effective finalization of the SACP and Strategy, their implementation, and strenghten communication efforts around anti-corruption reform in Ukraine, the EUACI is launching a tender to identify a Strategic Media Analytics Expert who will focus on strengthening media engagement, strategic messaging, and providing analytical support to NACP.
Contracting authority
The Contracting Authority is the EUACI on behalf of the Ministry of Foreign Affairs of Denmark.
Objective
The objective of this assignment is to strengthen the analytical media and communication work of the NACP by providing the Agency with timely and professional analytics.
The sub-objective is to provide communication support to the NACP (national and international media) and provide coordination with other relevant stakeholders in order to:
- Emphasize the results achieved and address false information about corruption in Ukraine.
- Improve the NACP’s ability to communicate about anti-corruption efforts to an international audience.
- Ensure data-driven, analytical, and proactive engagement with media.
- Strengthen the effectiveness of Ukraine’s communication about its anti-corruption reforms.
Scope of Work
The selected contractor is expected to provide media analytics services to the NACP, including but not limited to the following:
- develop Ukrainian and international media analytics reports for the NACP based on the media monitoring provided by other resources on a regular basis, including weekly, quarterly, and annual reports, as well as thematic analyses upon request;
- provide recommendations regarding NACP’s presence in the public sphere, conducting ongoing assessments of reputation risks and threats through the analysis of open sources, including international, both on an operational and systematic basis;
- contribute to the formulation of tasks for sociological research commissioned by NACP, ensuring alignment with organizational objectives;
- analyze the findings of sociological studies related to anti-corruption efforts and generate recommendations for their practical application within NACP’s initiatives;
- analyze disinformation narratives in the area of anti-corruption in the in the media environment in Ukraine and abroad and propose ways to refute or counter them;
- annually prepare and conduct a reputational audit of the NACP;
- provide analytical support for the implementation of the Communication Strategy, as well as for the execution of information campaigns within the Strategy’s framework;
- participate in the finalization of the draft of the Communication Strategy for Preventing and Combating Corruption for 2026-2030;
- provide relevant capacity building to NACP Communication team in the area of media analytics, for instance mentoring and coaching or through training sessions on countering disinformation or working with reputational risks;
- provide relevant analytics to the EUACI upon request.
Outputs and Deliverables
- weekly, quarterly, annual analytical reports, thematic analytical briefs upon request, based on media monitoring data.
- written recommendations on the NACP’s presence in the public space with an assessment of reputational risks and threats.
- analytical briefs on the results of sociological research related to anti-corruption activities.
- quarterly assessment of the implementation of the Communication Strategy for Preventing and Combating Corruption
- reputational audit of the NACP with a survey of key stakeholders
- analysis of disinformation narratives on corruption in foreign and Ukrainian sources with proposals for countering them on an ad hoc basis.
The above list is indicative and non-exhaustive. The EUACI reserves the right to request other deliverables not explicitly mentioned but related to the general purpose of the assignment.
During the assignment, the expert will work closely with the appropriate NACP communication team and the EUACI communication expert, and shall perform on-site visits and engage in offline meetings in Kyiv. The expert will not represent the NACP or the EUACI.
Language of service provision: Ukrainian, English.
Required to the Service Provider(s)
The contract can be awarded to a single expert, a group of experts or organization meeting the following criteria:
- 3+ years’ experience in providing media analytic services.
- Experience in international media communication work.
- Relevant education as a minimum Master’s Degree / Academic level in Communication, PR, journalism, political science or similar.
- Experience in working with media analytics, media audience and sociological aspects.
- Understanding of anti-corruption reform processes in Ukraine and knowledge of anti-corruption infrastructure in Ukraine will be an asset.
- Experience from working with countering disinformation and propaganda will be an asset;
- Strong analytical, communication and negotiation skills.
- High degree of integrity.
- Profound commitment to working with Ukrainian public institutions while demonstrating the understanding of the context in which they operate.
- Fluency in Ukrainian and English, both oral and written.
Evaluation criteria
Criterion 1: Professional experience as presented in submitted documents (70%), consisting of the length of experience and the proven track record of practical achievements in the given field;
Criterion 2: Financial offer (30%).
Timing, Estimated Budget, and Level of Effort
The duration of this assignment is estimated to be 12 months with possibility of extension and is expected to commence in February 2026 (the date of signing the contract). The contract will be up to 200 working days.
The total contract budget cannot exceed EUR 24,000.
Payment on a monthly basis based on time sheets and deliverables.
Bidding details:
The bidder must submit an application with the following information to be considered:
- Brief motivation letter explaining relevant experience in communication;
- CV(s) max 2 pages in English;
- Financial offer calculated based on daily rate;
How to apply:
The deadline for submitting the proposals is 19 February 2026, 18:00 Kyiv time.
The proposals shall be submitted within the above deadline to [email protected] and [email protected] indicating the subject line “Tender: “Strategic Communication Expert support to NACP”.
The applicants will receive an auto-reply from [email protected] when the application is received. If an auto-reply is not received, please contact the EUACI.
Bidding language: English.
Any clarification questions for the bid request should be addressed to [email protected] and [email protected], no later than 15 February 2026, 18:00 Kyiv time.