Procurement of Services of Digital Content Creation

Background and context:

The EU Anti-Corruption Initiative in Ukraine (EUACI) is the leading technical support program in the area of anti-corruption in Ukraine, funded by the European Union, Federal Ministry for Economic Cooperation and Development, UK International Development, co-funded by the and implemented by the Ministry of Foreign Affairs in Denmark. The overall objective of the EUACI is to achieve significant progress in preventing and countering corruption, ensuring the coherence and systemic anti-corruption activities of state and local self-government bodies, and empowering civil society and citizens to contribute to combatting corruption, as well as the proper process of Ukraine’s post-war recovery. The program runs until August 2027.

The EU4Reconstruction is a Team Europe Initiative (TEI) funded by the European Union together with Denmark, Germany, France and Lithuania to support Ukraine’s recovery and reconstruction. The initiative is implemented through two complementary streams. Stream 1, led by GIZ with Expertise France as partner, focuses on reconstruction governance, construction sector reform, municipal support and participation. Stream 2, led by the Ministry of Foreign Affairs of Denmark with CPVA as partner, focuses on strengthening the State Agency for Restoration and Infrastructure Development (SARDI) and supporting major municipalities in improving governance, strategic planning and public investment management.

To strengthen public awareness of the activities of both programs and their partners, build trust in anti-corruption reforms and the processes of Ukraine’s reconstruction, as well as to create a platform for effective learning and exchange of ideas, the EUACI and EU4Reconstruction organize multiple events, conferences, and public awareness campaigns. To ensure consistent and professional communication support, the EUACI and EU4Reconstruction are seeking the services of creative agencies or private entrepreneurs to create visual, graphic, and video content.

The programs plan to engage external consultants or a company with relevant experience, using a framework mechanism that will enable the rapid involvement of experts as needed for specific tasks. The pool of experts is expected to cover the full lifecycle of content creation and event branding, from concept and visual branding development to design, preparation of printed materials, and video creation.

Objective:

The primary objective of this contract is to provide comprehensive digital content and event branding support for the EUACI, EU4Reconstruction, and their partners, ensuring a coherent and recognizable design style across various materials. The selected service provider will develop visual elements, printed materials, digital assets, and provide designed materials and video.

Scope of work:

The EUACI and EU4Reconstruction are seeking proposals from qualified vendors to assist communication activities of the EUACI, EU4Reconstruction, and their partners by providing on-call digital content creation services. The developed content will further be published on multiple communication channels to disseminate informational content to the citizens.

The work with EUACI partners will have to be agreed with EUACI in advance, and likewise for EU4R. The work will not include video production covering specific NABU and SAPO cases.

It is expected that the qualified vendor will be responsible for the development of the different content types, which include, but are not limited to:

• Video production (includes work on the scenarios, filming and editing)
• Event branding and visual identity development
• Design content for event merchandise and branded items
• Layout of booklets, presentations, infographics, etc
• Adaptation of the content to different social media platforms

Each activity of the contractor will be agreed in advance, including the budget for this activity. The successful vendors will need to acquire their own software, licenses, and hardware to perform the work.

All content must align with EUACI’s and EU4Reconstruction’s branding guidelines or the partners of the programs. The contract will be signed with the EUACI, with the possibility of EU4Reconstruction requesting services from the service provider. The contractors will work closely with both the EUACI’s and EU4Reconstruction’s Communication Teams and will report to the EUACI. The EUACI, EU4Reconstruction, and their partners shall own all intellectual and other property rights to any content developed by the bidder in connection with the execution of this contract.

Deliverables:

• Producing and editing high-quality video content in different formats (at least 12 pieces), including the delivery of all raw footage and source files.
• Providing high-quality graphic design and branding services;
• Development of branding and visual identity packages for programme events and public activities (as requested by the Contracting Authority).
• Providing and editing high-quality layouts of booklets, presentations, etc. (at least 15 pieces);
• Providing and editing high-quality infographic production (at least 20 pieces);
• Professional consultancy on the relevance of the content to be developed concerning social media engagement, ad placement, strategy and success metrics;
• Introducing new and emerging forms of content as well as other related services.

Requirements to the Service Provider/s:

The contract can be awarded to creative agencies or private entrepreneurs who are registered as private entrepreneurs or LLCs under Ukrainian legislation.

The Consultant shall ensure the possibility of involving experts of various professional categories (expert pool) to provide consultancy services on the development and implementation of communication initiatives, in particular:

• Video production and editing
• Graphic design
• Motion design
• Branding
• Content creation for social media

Assignment of specific team members depends on the scope and complexity of tasks within the agreed support budget.

Other requirements for the bidders:

• Proven experience in event branding and content creation (at least 5 years).
• Strong portfolio showcasing branding projects, printed materials, photo and video content.
• Experience working with international organizations, NGOs, or public sector projects will be considered an advantage.
• Ability to provide creative, high-quality, and innovative content solutions tailored to different event formats.
• Ability to meet tight deadlines and provide revisions based on feedback.
• Availability and operational capacity to conduct on-site filming and photography in Kyiv, as requested by the Contracting Authority, whenever required to produce or supplement communication and visibility materials.

Timeline:

The intended commencement date is the date of signature of contracts with the selected service provider(s). The total duration of the contract is 7 months.

Budget:

The contractors will be paid by the working hours or units of provided services. The total contract budget cannot exceed EUR 32,000.

Reporting and management

The performance of the contractor will be judged upon reaching the purpose of this contract as well as obtaining its results, as indicated in the sections “Objective” and “Expected Deliverables” herein respectively.

Special requirements

By signing the contract, the contractor (and its representatives) agree to hold in trust and confidence any information or documents (“confidential information”), disclosed to the contractor or discovered by the contractor or prepared by the contractor in the course of or as a result of the implementation of the contract and agrees that it shall be used only for the purposes of the contract implementation and shall not be disclosed to any third party without the EUACI authorization.

The contract will be signed with the EUACI with the possibility of the EU4Reconstruction to request services from the service provider. The contractor reports to the EUACI. The contractor shall de-brief the EUACI prior to finalizing the assignment.

Bidding details:

The bidder or team of bidders must submit the following information:

• CV(s) or company profile detailing relevant experience and expertise of the team;
• Portfolio showcasing relevant cases;
• Financial proposal, including estimated costs for different types of deliverables mentioned above (shooting and production of video content (per working hours), graphic design and branding services (per units of content), layouts of booklets, presentations, infographics (per page/unit)).

How to apply:

The deadline for submitting the proposals is 15 November 2026, 23:59 Kyiv time.

The proposals shall be submitted within the above deadline to the [email protected] cc [email protected], indicating the subject line “Tender: ‘Digital Content Creation Services’.

The applicant will receive an auto-reply from [email protected] when the application is received. If an auto-reply is not received, please re-submit your application or contact the EUACI.

Bidding language: English.

Any clarification questions for the bid request should be addressed to [email protected], no later than November 12.

Please note that name of the winner of the tender will be published at the website of the EUACI.

Evaluation criteria:

Bids will be evaluated under the criteria provided below: